Searching the brain for the source of irrational exuberance

Neuroscientists and economists have long debated why market bubbles occur: are they the result of rational calculations or irrational decision-making? Scientists have started to watch people’s brains as they trade in experimental markets to find a clue. Learn what they found in my story for the LA Times.

The human brain may hold the answer to many mysteries, like why stock market bubbles occur over and over again throughout history. (Credit: Pendethan)
The human brain may hold the answer to many mysteries, like why stock market bubbles occur over and over again throughout history. (Credit: Pendethan)
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